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We’ve all heard the phrase “A picture is worth a thousand words”.  If that is true, then just how many words is a Video worth?  Wow!

There are two basic types of people who come to mind when discussing pictures and videos:  the Camera Shy and the Class Clown.  You either like it or you don’t.  But, whether you enjoy being IN videos or not, the majority of folks just cannot pass up WATCHING a good video, especially if it’s funny or tugs at the heart strings of the world.  A video catches your eye, engages you in the moment, and can move you to action.  

That’s why video is a great source of advertising.  It puts a face to the name, makes you a Person not just a company, creates an atmosphere where the viewer can identify with you, and moves the viewer  to want to find out more about you and what you represent.

So, if you want to catch people’s attention and say volumes in a short length of time, just remember these three words:

LIGHTS

CAMERA

ACTION

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